Teads is a global advertising platform that connects brands with audiences on premium publisher sites and apps through video advertising solutions. It offers a suite of outstream video advertising formats, including inRead, inBoard, and inGravity, which are designed to provide a seamless and engaging user experience.
Teads provides advertisers with access to over 1.9 billion unique visitors across the world and works with over 20,000 premium publishers. The platform leverages cutting-edge technology and data-driven insights to deliver effective and impactful advertising campaigns.
Teads has been working with DeepAR for a number of years (see launch of Teads’ inRead AR article). Together we have been building webAR experiences that have been both pushing the boundaries of great customer experience and web performance.
Kiko Cosmetics, a Teads client, aimed to leverage AR ads to enhance customer engagement and create interactive experiences that resulted in higher click-through rates and increased brand awareness.